作为新闻的谣言:媒介融合背景下新闻与谣言关系的再思考  

Rumor as News:Revisiting the Relationship between the News and Rumor against the Background of Media Convergence

作　　者：宋祖华[1] 

机构地区：[1]南京财经大学新闻学院,江苏南京210023

出　　处：《新闻大学》2017年第5期61-67,共7页Journalism Research

基　　金：2014年国家社会科学基金项目"社会化媒体环境下的网络谣言传播及其协同治理研究"(项目编号:14BXW035)的阶段性成果

摘　　要：随着新媒体的发展与媒介融合的推进,新闻和谣言呈现出交叉融合之势,如何报道谣言成为新闻学研究的一个重要课题。文章在梳理新闻和谣言相关理论的基础上,分析了谣言在新闻报道中的呈现方式及存在的问题,指出需要重新审视新闻和谣言的关系,厘清作为新闻报道对象的谣言现象与谣言本身的区别和联系。同时进一步提出,新闻媒体要从报道对象、报道过程、语言表达等层面规范相关报道,完成沟通信息却不传播谣言的新闻使命。With the development of new media and the promotion of media convergence, news and rumors show an increasing trend of cross fusion. How to report rumors has become an important topic in Journalism. Based on the related news and rumors theories, this paper analyses the rumor forms and their problems in news report and points out that the existing theories can not meet the demand of the practical development, and the relationship between news and rumors needs to be reexamined. The difference and connection between rumor itself and rumor phenomenon as an object in news report needs to be clarified. Furthermore, news media need to regulate rumor-related reports from the aspects of reported object, reporting process and language expression to accomplish the journalistic mission of information communication without spreading rumors.

关 键 词：新闻 谣言 媒介融合 

分 类 号：G210[文化科学—新闻学] G209