基于消费心理的产品趣味性设计研究  

Interesting Product Design Based on Consumer Psychology

作　　者：李丹[1] 余运正[1] 

机构地区：[1]上饶师范学院,上饶334000

出　　处：《包装工程》2017年第22期271-275,共5页Packaging Engineering

摘　　要：目的研究如何从消费心理的角度出发进行产品趣味性设计。方法以消费者的消费心理、趣味性产品的背景、消费心理与产品趣味性设计的关系等3方面为切入点,分析当下产品趣味性设计的方法与途径。结论用户的消费心理是产品设计的重要源泉,设计师可以以消费心理为基准设计出符合当下的趣味性产品。It researches on how to carry on the product from the perspective of consumer psychology interesting de- sign. With the background of the user＇s consumption psychology and interesting products, consumption psychology and interesting product design three aspects, such as the relationship between as the breakthrough point, method and the way of the analysis of the present interesting product design. Users of consumer psychology is the important source of product design, designers can design based on consumer psychology in accordance with the present interesting products.

关 键 词：产品设计 趣味性设计 消费心理 设计方法 

分 类 号：TB472[一般工业技术—工业设计]