垂直网站下我国非物质文化档案传播研究  

Research of Intangible Cultural Heritage Archive Transmission in China with Vertical Website

作　　者：马晨璠 戴旸[1] 

机构地区：[1]安徽大学管理学院,安徽合肥230039

出　　处：《档案与建设》2017年第12期9-11,44,共4页Archives & Construction

摘　　要：垂直网站作为现代网站发展的必然产物,为传播受众提供专业化、深层次和针对性的传播服务。文章主要介绍了垂直网站的概念及其特点,分析了垂直网站在我国非物质文化遗产档案传播中的必然性和可行性,研究两者之间的耦合关系,总结出垂直网站的传播特点与现阶段我国非物质文化遗产档案的传播现状,为我国非物质文化遗产档案的垂直网站进一步优化提出相对应的发展策略。Vertical website,an inevitable outcome of developing in modern websites, provides atransmission service of professionalization, deepness, and pertinency for audiences. This papermainly introduces the conception and characteristics of vertical website, and analyses its inevitabilityand feasibility in our intangible cultural heritage archive transmission. It studies the couplingrelationship between Intangible cultural heritage archive and Vertical Website, summarizing thecharacters of Vertical Website transmission and current situation of our intangible cultural heritagearchive transmission,proposing some relevant strategies of the developing of our intangible culturalheritage archive transmission.

关 键 词：垂直网站 非物质文化遗产档案 档案传播 

分 类 号：G122[文化科学] G275.9