普通院校经管类大学生创新创业意愿分析  

Analysis of Economics and Management Students' Innovation and Entrepreneurship Willingness

作　　者：袁庆禄[1] 刘翠侠[1] YUAN Qing-lu;LIU Cui-xia

机构地区：[1]防灾科技学院,北京101601

出　　处：《中国大学生就业》2018年第1期37-43,共7页China University Students Career Guide

基　　金：中国地震局防灾科技学院教育研究与教学改革项目"经管类大学生创新创业人才培养模式研究"(JY2017B11);河北省高等学校人文社会科学研究重点项目"技术创新驱动下京津冀区域信贷的协同效应研究"(SD172011)研究成果之一

摘　　要：基于防灾科技学院309名经管类大学生的调研数据,运用多元排序Logit模型分析大学生创新创业意愿的影响因素。结果显示,经管类大学生的参创意愿比既往预期要高,其中双创兴趣度和政策关注度对大学生参创意愿呈现积极的正向影响。高校应将培养和提高大学生创新创业兴趣作为开展双创活动的首要任务,着力加大创新创业政策的宣传力度,藉以提高大学生的参创意愿。Based on the survey data of 309 economics and management students in Institute of Disaster of Prevention, this paper analyses the influencing factors of the students＇ innovation and entrepreneurship willingness by using multivariate ordered logit model. It is found that economics and management students＇ innovation and entrepreneurship willingness are higher than expected; the innovation and entrepreneurship interest degree and the policy attention degree both make positive influence on the willingness. In order to improve college students＇ participation and willingness, colleges should regard cultivating and improving the students＇ innovative entrepreneurship interest as the primary task, and pay attention to furtherly publicize innovation entrepreneurship policy.

关 键 词：创新创业 参创意愿 多元LOGIT模型 

分 类 号：G640[文化科学—高等教育学]