生态信息理论下财经垂直门户评价方法探研  

Research on the Evaluation Method of the Vertical Portal of Finance and Economics in the Ecological Information Theory

作　　者：胡宗标 胡晓宇 Hu Zongbiao1 , Hu Xiaoyu2(1.Huainan Vocational and Technical College, Huainan 232001, China; 2. Anhui Welfare Lottery Center, Hefei 230026, Chin)

机构地区：[1]淮南职业技术学院,安徽淮南232001 [2]安徽福彩中心,安徽合肥230026

出　　处：《黑河学院学报》2018年第4期48-49,共2页Journal of Heihe University

基　　金：安徽淮南职业技术学院经济管理系"会计示范实验实训中心"(2015sxzx033)

摘　　要：垂直门户是相对传统门户而言,将内容集中在某一专业领域,如财经、IT、娱乐、汽车、房地产等,从而在该领域内形成更大的优势和竞争力的网站。在我国金融市场高速发展的背景下,财经垂直门户网站能提供更多具有专业性和权威性的信息,受到广泛的重视,促使财经垂直门户网站的高速发展。因此,从生态信息理论的视角下,提出财经垂直门户网站的服务评价模型,对促进财经垂直门户网站的规范化、市场化发展起到借鉴和参考作用。In contrast with the traditional portal, the vertical portal focuses its content on a particular field, such as finance, IT, entertainment, automobile, real estate and so on, thus forms the website with more competitiveness and advantages in this field. In the context where financial market gets rapid development in China, the vertical portal of finance and economics can provide more professional and authoritative information, and thus has received wide attention and gets the rapid development. Therefore, this paper, from the angle of ecological information theory, puts forward the service evaluation model-the vertical portal of finance and economics, playing the reference role in promoting the standardization and market development for the vertical portal of finance and economics.

关 键 词：生态信息理论 财经垂直门户 评价方法 

分 类 号：G201[文化科学—传播学]