“美丽乡村”建设背景下的乡村旅游开发思考——基于合肥巢湖经济开发区三瓜公社旅游开发的启示  

On Rural Tourism Development under the Background of " Beautiful Countryside" Construction——A Case Study of Three Melon Commune,Hefei Chaohu Economic Development Zone

作　　者：吴萍 张安东 Wu Ping;Zhang Andong

机构地区：[1]巢湖学院旅游管理学院 [2]巢湖学院环巢湖文化与经济社会发展研究中心

出　　处：《滁州学院学报》2018年第2期12-15,共4页Journal of Chuzhou University

基　　金：安徽省高校人文社科研究重点项目(SK2018A0488);巢湖学院科研机构专项项目(XWY-201216);安徽省高校人文社科研究重大项目(SK2015ZD20)

摘　　要：乡村旅游目前已成为"美丽乡村"建设的热点之一,它可以充分发挥现有的资源优势,为农村的经济发展、村容村貌、文化传承带来新的机遇。在"美丽乡村"建设的背景下,合肥巢湖经济开发区三瓜公社乡村旅游在发展过程中面临诸多的优势与弱势、机遇和威胁。只有结合自身优势,坚持市场导向、自主创新及可持续发展原则,通过系列开发策略——拓宽融资渠道、培养专业性人才、完善相关设施设备条件、开发特色旅游产品等,乡村旅游才能实现农村经济发展和环境保护的双收益。Rural tourism has become one of the hotspots in the construction of ＂ Beautiful Countryside＂.It can give full play to the existed resource superiority and bring new opportunities for rural economic development,village revolution and cultural transmission.The construction of beautiful countryside can not only promote the sustainable development of rural economic and environmental development,but also maintain the original rural style and customs.Under the background of ＂ Beautiful Countryside＂ construction,Three Melon Commune Rural tourism faces many advantages and disadvantages,opportunities and threats in the development process.Only in combination with the premise of their own advantages and adhering to market-oriented,independent innovation,sustainable development principle,can rural tourism achieve the dual aims of rural economy and environmental protection through a series of development strategies such as broadening the financing channels and cultivating professional talents.

关 键 词：“美丽乡村” 三瓜公社 旅游开发 

分 类 号：F327[经济管理—产业经济] F592.7