课程学习平台的UGC生成动因分析  

Motivation Analysis of User Generated Content in Curriculum Learning Platform

作　　者：王兴兰[1] 胡虹[1] 赵文龙[1] 夏晓红[1] 张瑞祥[1] Wang Xinglan;Hu Hong;Zhao Wenlong;Xia Xiaohong;Zhang Ruixiang(Chongqing Medical University Library,Chongqing 400016)

机构地区：[1]重庆医科大学图书馆,重庆400016

出　　处：《情报探索》2018年第6期28-31,共4页Information Research

基　　金：重庆市人文社会科学研究项目"课程学习平台中用户生成内容的动因及行为研究"(项目编号:17SKG020)成果之一

摘　　要：[目的/意义]选择专业的课程学习平台COOC学习平台,分析在校大学生的UGC动因。[方法/过程]针对当前UCG的动因进行系统文献综述,对COOC平台的知识组织、用户和技术进行介绍,参照马斯洛需求模型,设计了课程学习平台UGC动因层次模型,并在此基础上归纳总结各个层次的影响因素。[结果/结论]学习平台的课时、电子作业、课后习题等因素是对传统课堂教学的补充。[Purpose/significance]The paper is to select professional curriculum learning platform, COOC platform, and analyze UCG motivation of college students. [Method/process]The paper reviews the systematic literatures of UCG motivation, introduces knowledge organization, users and technology of COOC platform. Also, it designs motivation hierarchical model of UGC based on Maslow need theory, and summaries influence factor of every hierarchy. [Result/conclusion]The factors such as class period, electronic homework, after-school exercises of learning platform are complementary to traditional classroom teaching.

关 键 词：UGC 用户生成内容 动因 课程学习平台 

分 类 号：G203[文化科学—传播学]