我国体育产业与健康服务业联动发展研究  

On the Concerted Development of Sports Industry and Health Service Industry in China

作　　者：余丙炎[1] 安庆标[2] 赵雪梅[3] YU Bingyan;AN Qingbiao;ZHAO Xuemei(Public Teaching Department;Accounting faculty,Anhui Business and Technology College,Hefei,Anhui 231131,China;Public Teaching Department,Anhui Vocational College of City Management,Hefei,Anfei 230011,China)

机构地区：[1]安徽工商职业学院公共课教学部,安徽合肥231131 [2]安徽城市管理职业学院公共教学部,安徽合肥230011 [3]安徽工商职业学院会计学院,安徽合肥231131

出　　处：《内江师范学院学报》2018年第6期110-114,共5页Journal of Neijiang Normal University

基　　金：2018年度安徽省高校优秀青年人才支持计划重点项目(gxyqZD2018135);2017年安徽省职成教学会教育科研规划重点课题(azjxh17010);2018年安徽省高等学校自然科学研究重点项目(KJ2018A0874)

摘　　要：国家政策的引导以及大众对健康观念的转变,有效催生了体育产业和健康服务业相结合的理念.在分析体育产业和健康服务业联动发展社会意义基础上,从健康需求的转变以及产业结构的调整两方面提出了体育产业和健康服务业联动的必要性.采用对比分析法对二者在服务对象、目的和实现方法途径的内在关联性进行分析,提出通过构建联动体系结构框架,推动联动发展理念的融合,打造服务生命全周期联动新业态,加强"通识型"人才的培养等,促进体育产业和健康服务业联动发展的策略,对社会居民的健康发展提供强有力保障.With the guidance of the national policy and the change in the public concept of health,the birth of a concept,which combines the sports industry with the health service industry,becomes a reality.Based on the analysis of the social significance of the concerted development of the sports industry and the health service industry,the necessity of a concerted development between the sports industry and the health service industry was elaborated on in terms of the changes in the health needs and the adjustment of the industrial structure.A comparative analysis is done to analyze the internal correlation between the service subjects,purpose of service and implementation methods of the two,and it is proposed to build a concerted framework structure,to promote the conceptive integration of concerted development,to create a new concerted cycle that serves the full life cycle,and to strengthen the cultivation of talents with holistic knowledge and thus push forward the coordinated development of the sports industry and the health service industry,and provide a strong guarantee for the healthy development of the social residents.

关 键 词：体育产业 健康服务业 联动发展 

分 类 号：G812.7[文化科学—体育学]