中国梦影视传播的大众哲学与文化逻辑  

The Popular Philosophy and Cultural Logic of Chinese Dream Film and Television Dissemination

作　　者：孙燕[1] Sun Yan

机构地区：[1]浙江传媒学院戏剧影视文学系

出　　处：《中州学刊》2018年第6期148-152,共5页Academic Journal of Zhongzhou

基　　金：国家社会科学基金艺术学重大项目"中国梦影视创作与传播策略研究"(15ZD01)

摘　　要：中国梦要成为大众日常践行的价值观或人生追求,必须取得文化领导权,在市民社会或大众文化领域赢得认同。而在这一过程中,受众广泛的中国影视无疑起着重要的作用。为了更好地发挥中国影视的重要作用,中国梦应作为常识哲学融入影视创作之中,成为中国影视的身份标志。以通俗平易的形式讲述中国故事,书写民族经验,表达自由和梦想,真诚传达人类伟大的情感和友爱的精神,不仅是全球化时代中国影视"走出去"的战略根本,也是中国梦影视传播的基本逻辑。The Chinese dream must acquire the cultural leadership and win recognition in the civil society or the popular culture if it wants to become the public daily values and pursuit of life. In this process,Chinese film and television with popular audience undoubtedly plays an important role. The Chinese dream should be integrated into the film and television creation as common sense philosophy for a wide spread,becoming a symbol of Chinese film and television. Telling Chinese story in popular and plain style,writing national experience,expressing freedom and dreams and sincerely conveying the great human affection about love are not only the important strategy of ＂ going out＂ of Chinese film and television in the global age but also the basic logic of film and television transmission on the Chinese dream.

关 键 词：中国梦 中国影视 大众哲学 文化逻辑 

分 类 号：J90[艺术—电影电视艺术]