“十二五”期间北京地区图书版权输出贸易调查分析  

Research on the Book Copyright Output of Beijing Publishers during the Twelfth Five-year Plan Period

作　　者：陈凤兰[1] 徐耀华[1] CHEN Fenglan;XU Yaohua(Beijing Institute of Graphic Communication,Beijing 102600,China)

机构地区：[1]北京印刷学院,北京102600

出　　处：《北京印刷学院学报》2018年第6期14-18,28,共6页Journal of Beijing Institute of Graphic Communication

基　　金：北京市社会科学基金研究基地项目"基于对外文化传播的北京地区版权输出策略研究"(项目编号:14JDZHB001)的阶段性成果

摘　　要："十二五"期间(2011~2015年)北京地区图书版权贸易活跃,版权引进与输出结构日趋合理,但逆差仍然存在。以调查采集数据为依据,总结分析北京地区出版社版权贸易尤其是版权输出贸易现状,发现北京地区出版社版权贸易业务占重要地位,版权输出地区、种类及数量逐年扩大或增加,但是企业内部相关管理、国际化版权运营方式、专业化代理机制及从业人员的素质等方面仍有很大的提升空间。Book copyright trading activities in Beijing area have ever been active with more reasonable ratios in copyright input and output,though deficit still exists. Basing on the data collection of questionaires,the research summaries the status of book copyright trade,right output in particular and finds out that the publishing houses are playing a more crucial role than that of the other areas in rights trading in China with more extensive output countries or regions,titles and greater increase in numbers.However,there are more spaces for improvement in terms of administrative management,international rights trading and professional copyright agency system etc.

关 键 词：“十二五” 北京地区出版社 版权输出 调查分析 

分 类 号：G206[文化科学—传播学]