清末及民国期间舆情观念的变迁初探——以《大公报》为例  

Perception Change Concerning Public Opinion during the Late Qing Dynasty and the Period of the Republic of China: A Case Study

作　　者：林荧章[1] LIN Ying-zhang(School of Journalism and Communication, Guangxi Normal University, Nanning 530001, China)

机构地区：[1]广西师范学院新闻传播学院,广西南宁530001

出　　处：《编辑之友》2018年第10期88-94,112,共8页Editorial Friend

基　　金：国家科社基金一般项目"周边传播视域下中越边境地区的舆论交融与扩散研究"(18BXW071);广西师范学院2017年度教师前期基础研究基金项目(4263-QQJJ2017002)

摘　　要：当前,有关清末及民国期间舆情观念的研究有所缺失,对其认知也出现误解和偏差。文章以《大公报》文本为样本,对这一阶段的舆情观念进行梳理和分析,研究发现,这一时期是中国舆情观念发展史上的过渡期与转折期,其时的舆情观念一方面承接了传统的舆情观念,另一方面又在不断发生转型与变革,开启了新的理路与方向,为今天的舆情工作与舆情研究奠定了最初的"样板"。At present, there is a lack of research on public opinion in the period of Late Qing Dynasty and the Republic of China which resulted in some misunderstanding and deviation. Based on a case study of Ta Kung Pao, this article analyzes the relevant historical materials from the perspective of the history. The study found that Late Qing Dynasty and the Period of the Republic of China was the transition period when the concept of public opinion on the one hand inherited the traditional concept and the reform and transformation occurred on the other. As a result, it formed the original ＂model＂ for today＇s public opinion research and management.

关 键 词：大公报 舆情 新闻史 

分 类 号：G239[文化科学]