一种景区智能导游系统的设计与实现  

Design and Development of an Intelligent Tourist Guide System

作　　者：张文元[1] 谈国新[1] 孙传明[1] ZHANG Wenyuan;TAN Guoxin;SUN Chuanming(National Research Center of Cultural Industries,Central China Normal University,Wuhan 430079,China)

机构地区：[1]华中师范大学国家文化产业研究中心

出　　处：《测绘地理信息》2018年第5期79-84,共6页Journal of Geomatics

基　　金：国家科技支撑计划资助项目(2012BAH83F00);华中师范大学中央高校基本科研业务费资助项目(CCNU15A05052)

摘　　要：针对传统的导游服务模式和质量难以满足游客多元化和个性化的旅游需求问题,设计并实现了一种在移动终端运行的智能导游系统。首先,介绍了智能导游系统的总体框架和数据库设计思路。其次,重点分析了基于A-GPS（assisted global positioning system）移动定位的景点自动推送、基于ArcGIS的最优游览线路规划等关键技术。最后,结合某旅游景区的实际需求,开发了一套具有地图导航、景点智能推送、个性化信息推荐、360度全景漫游等功能的智能导游手机应用软件（Application,简称APP）。该APP注重图形化、可视化和智能化展示,不仅能够为游客提供随时随地的个性化自助导游服务,而且可以促进景区的智慧管理与精准营销,具有良好的市场应用前景。Since the service mode and quality of traditional tour guide are difficult to satisfy the diversified and personalized tourism demands,an intelligent tour guide system running on the mobile terminal is designed and implemented.First of all,the framework and database design of this intelligent tour guide system are introduced.Secondly,several key technologies are illustrated,such as automatic push of scenic spots based on A-GPS（assisted global positioning system）mobile positioning and ArcGIS-based optimal tour route planning.Finally,an intelligent tour guide APP was developed and applied due to the actual requirements of certain tourist area,with functions of map navigation,intelligent push of scenic spot,personalized information recommendation,360-degree panoramic roaming and so on.The APP focuses on graphical,visual and intelligent display.It does not only provide personalized self-guided services for tourists at any time,and any places,but also contributes to the wisdom management and precision marketing for the scenic area,thus has good market prospects.

关 键 词：智能导游系统 移动定位 最优路径分析 个性化推送 APP 

分 类 号：P208[天文地球—地图制图学与地理信息工程] P285[天文地球—测绘科学与技术]