云南省中医药健康O2O社区养老服务平台研究  

Research on traditional Chinese medicine health of Yunnan Province community elderly care service platform based on O2O

作　　者：孙艳玲[1] 张伟[1] 耿慧[1] SUN Yanling;ZHANG Wei;GENG Hui(Faculty of Humanities and Management,Yunnan University of TCM,Yunnan Province,Kunming 650500,China)

机构地区：[1]云南中医学院人文与管理学院,云南昆明650500

出　　处：《中国医药导报》2018年第29期152-156,共5页China Medical Herald

基　　金：国家中医药管理局"十二五"中医药重点学科建设"中医文化学"资助科研项目(国中医药人教发[2012]32号);云南省哲学社会科学规划青年项目(QN2015034);云南中医学院中医药政策研究课题(2017ZC03)

摘　　要：本文立足于社区中医药健康养老服务的特殊性,以探索中医药健康养生文化传播与中医药健康素养促进相结合、中医健康评估与中医药健康服务相结合的云南省社区中医药健康养老服务O2O平台模式。实现O2O平台存在基层社区卫生服务机构信息化水平薄弱、多方协同机制亟需建立、社区老年人自身中医健康素养不足等一系列制约因素,现阶段推进O2O平台发展的关键应在于加强社区老年人群中医药健康养老观念和技能,同时,发挥政府引导与监管作用,推进社区中医药健康养老服务业集聚,提升社区中医药健康服务能力等。Based on the particularities of community explore the 020 platform model of Yunnan Province traditional Chinese medicine （TCM） health elderly care service, to community TCM health care service, which combines the communication of TCM health care culture with the promotion of TCM health literacy and TCM health assessment with TCM health services. However, the implementation of 020 platform is restricted by a series of factors, such as low informa- tions level of grass-roots community health service institutions, urgent need to establish multi-party cooperation mech- anism, and insufficient TCM health literacy of elderly people in the community. At the present stage, the key to promot the development of the 020 platform is to strengthen the concept and skills of TCM health care for the elderly in the community. At the same time, the government should play the role of guidance and supervision, promote the integration of the TCM health care service industry in the community, and improve the TCM health service capacity in the community.

关 键 词：云南省 中医药健康 O2O 社区养老服务 

分 类 号：R197.61[医药卫生—卫生事业管理]