大数据在大学战略规划中的应用  

Application of Big Data in University Strategic Planning

作　　者：王兴宇 WANG Xingyu(Xiamen University,Xiamen Fujian 361005)

机构地区：[1]厦门大学,福建厦门361005

出　　处：《现代教育管理》2018年第9期35-39,共5页Modern Education Management

基　　金：教育部哲学社会科学研究重大课题攻关项目"高校人才培养质量保障研究"(16JZD045)

摘　　要：大数据已经对人类社会的各个领域产生了深刻的影响,如何使大数据助力大学的发展是一个值得深思的重大时代命题。将大数据应用于大学战略规划提升大学的管理水平是一条值得探索的新路径,其意义在于帮助管理者更加科学地提出战略愿景、确定战略目标、制定战略举措。在利用大数据制定大学战略规划的过程中,纵向层次数据、横向类型数据、特殊数据是一个有效的分析框架,整体设计、数据清洗、数据处理是三个值得思考的使用策略。Big data has had a profound influence on every field of human society. How to make big data promote the university＇s long-term development is a major era proposition that is worth pondering on. It＇s a new path worth exploring to apply big data to university strategic planning to improve management. Its significance lies in helping managers to more strategically propose strategic visions,determine strategic goals,and develop strategic initiatives. In the process of making university strategic planning by using big data,vertical level data,horizontal type data and special data is an effective analysis framework. Overall design,data cleaning and data processing are three strategies worth thinking about.

关 键 词：大数据 战略规划 应用研究 

分 类 号：G649.21[文化科学—高等教育学]