国内外旅游体验研究进展与启示  

Research Progress of Tourism Experience and Enlightenment at Home and Abroad

作　　者：唐文跃[1] 张腾飞 龚晶晶 TANG Wen-yue;ZHANG Teng-fei;GONG Jing-jing(School of Tourism and Urban Management,Jiangxi University of Finance and Economics,Nanchang 330013,China)

机构地区：[1]江西财经大学旅游与城市管理学院,江西南昌330013

出　　处：《资源开发与市场》2018年第11期1571-1576,1551,共7页Resource Development & Market

基　　金：国家自然科学基金项目(编号:41461030);江西财经大学2017年度研究生创新项目;江西财经大学校级科研课题(编号:xskt17333)

摘　　要：随着体验经济时代的到来,旅游者对旅游体验提出了更高的要求。在参阅旅游体验相关文献的基础上,阐述了国内外旅游体验研究的主要领域与进展并进行了比较分析,结果发现:(1)由于文化背景、消费水平和休闲旅游发展阶段等不同,国内外的旅游体验研究存在一定差异;(2)国外基于社会学、人类学、心理学等多学科视角的旅游体验基础理论研究较深入,而国内的基础理论研究较欠缺;(3)国内外旅游体验研究均注重定性和定量方法的应用,定性方法以深度访谈和文本分析为主,定量方法以统计分析和结构方程模型为主。最后讨论了我国旅游体验研究的意义,指出了未来研究方向与重点。With the advent of the experience economy, tourists raised a higher claim on tourism experience. Based on the review of the Chinese and international literatures, this paper examined the primary fields of study on tourism experience and the developments, and compared Chinese studies with international studies. The comparing results could be summarized as follows ： ① International and Chinese researches on tourism experience differed in the focuses because of their cultural background, consumption level and tourism development stage. ②International researches on tourism experience which were mainly conducted from multiple perspectives, such as sociology, anthropology, and psychology, exhibited a stronger fundamental theoretical basis, while Chinese fundamental theory researches were still lacking. ③ Both international and Chinese studies applied both qualitative and quantitative research approaches. In particular,in - depth interviews and textual analyses were the most frequently applied qualitative research approaches, and statistics and structural equation models were the most prevalently implemented quantitative approaches. In addition, this paper discussed the significance of tourism experience research in China and pointed out the future research direction and focus.

关 键 词：旅游体验 真实性体验 游客满意度 旅游体验影响 比较研究 

分 类 号：F590.7[经济管理—旅游管理]