社会化媒体时代大学生媒介素养现状调查报告*  

A Survey on the Current Situation of Media Literacy of College Students in the Age of Social Media

作　　者：张子娟[1] Zhang Zijuan

机构地区：[1]吉林大学珠海学院中国语言文学系

出　　处：《珠江论丛》2017年第1期95-109,共15页Pearl River Forum

基　　金：广东省教育科学“十二五”规划2013年度项目(项目编号:2013JK330)成果之一

摘　　要：社会化媒体在大学生群体里的广泛使用,在积极影响和改变他们思维和行为习惯的同时,也给他们的生活和学习带来了许多消极的因素。本报告以社会化媒体时代的大学生媒介素养为研究对象,采用问卷调查的方法,对广东三所高校大学生的媒介素养进行抽样调查。根据抽样所得数据,本报告概括出了大学生群体使用社会化媒体的现状,揭示出大学生使用和接触社会化媒体存在的一些问题,为高校开展大学生媒介素养教育活动提供可行策略及建议。The widespread use of social media in the college student community,has actively affected and changed their thinking and behavior habits,but at the same time it has negative influence on their lives and learning. In this paper,the media literacy of college students in the social media age is taken as the research object,and the questionnaire survey is used to investigate the media literacy of the three college students in Guangdong. Based on the sampling data,this report summarizes the current situation of college students using social media,reveals some problems in the use and exposure of social media for college students,and provides feasible strategies and suggestions for college students to carry out activities of media literacy education.

关 键 词：社会化媒体 大学生 媒介素养 

分 类 号：G645.5[文化科学—高等教育学]