海岛渔村符号特色旅游文创商品开发探析——以珠海东澳岛为例  

AN ANALYSIS ON THE DEVELOPMENT OF CHARACTERISTIC CULTURAL AND CREATIVE TOURIST PRODUCTS WITH THE SYMBOLS OF ISLAND FISHING VILLAGE——A CASE STUDY OF DONG AO ISLAND OF ZHUHAI

作　　者：曾朝辉[1] 

机构地区：[1]顺德职业技术学院设计学院

出　　处：《包装与设计》2018年第6期106-108,共3页Package & Design

基　　金：广东省哲学社会科学“十二五”规划项目《基于岭南文化符号的文创商品设计及产业发展研究》成果.项目编号:GD15CYS07

摘　　要：1．东澳岛及其发展概况 东澳岛是广东省珠海市最大的海岛．位于香洲区东南部的万山群岛（万山镇）中部、珠江口外南部，距离香洲港30公里，靠近珠三角和港澳。岛屿面积约4．663平方公里．居民四百多人．设有水产站、储蓄所、供销所、卫生所、学校、游客服务中心等机构，已建有四星级酒店。有数量较多的民宿客栈。及正在规划建设的游艇会所、码头、服务区等游艇旅游及相关配套服务设施。岛上有简易公路4条．总长14．6公里．淡水资源充足．海洋渔业资源、自然风光与历史遗址等旅游资源丰富。Based on the essence of the national strategic planning for rural revitalization and the connotation of cultural innovation policies related to the national and local governments, this paper, taking Dong Ao Island as an example, analyzes the status quo of the island＇s natural and cultural attractions, tourism facilities and tourist products and discusses the importance of developing cultural and creative tourist products and cultural tourism economy in this island. The development strategy, project planning and designing suggestions of tourist products with characteristic fishing village symbols are put forward finally.

关 键 词：特色旅游 珠海市 商品开发 海岛 配套服务设施 海洋渔业资源 四星级酒店 发展概况 

分 类 号：U412.36[交通运输工程—道路与铁道工程]