广东省入境旅游市场竞争态分析  

THE ANALYSIS OF MARKET COMPETITIVE STATE OF ENTRY TOURISM IN G UANGDONG

作　　者：李景宜[1] 

机构地区：[1]宝鸡文理学院环境经济系,陕西宝鸡721007

出　　处：《华南师范大学学报（自然科学版）》2002年第3期78-82,共5页Journal of South China Normal University(Natural Science Edition)

基　　金：国家自然科学基金资助项目 (495 710 2 7);陕西省自然科学基金资助项目 (2 0 0 0D0 2 )

摘　　要：提出旅游业市场竞争态模型 ,运用此模型可以定量分析、对比旅游市场的现实竞争状态 ,在此基础上 ,进行市场研究 ,确定本地区在旅游市场中的地位 ,明确现在和未来市场竞争的优势和劣势 ,为地区旅游业发展规划提供参考依据 .应用这一模型 。A market competitive model in tourism is proposed. Thi s model can be used in quantitative analysis and comparison of the realistic com petitive features in the market. Based on the analysis and comparison, people ca n study the tourism market, and determine the status of the local areas to find out the advantages and disadvantages of the competition at the present and in th e future, which provide the referential information for the plan of the regiona l tourism development. Based on this model, the market competitive state of entr y tourism in Guangdong is analysed.

关 键 词：广东 入境旅游 旅游市场竞争态 客源地市场 目的地市场 旅游业 转移模型 

分 类 号：F592.765[经济管理—旅游管理]