“互联网+”时代社区微跑运动多元文化价值及文化构建研究  

Multicultural Values and Culture Building of Community Micro-Run Movement in the Era of “Internet +”

作　　者：谷茂恒[1] 李涛[2] GU Mao-heng;LI Tao(security technology vocational college of hunan,Changsha 410151,China;Guangzhou institute of sport,Guangzhou 510550,China)

机构地区：[1]湖南安全技术职业学院,湖南长沙410151 [2]广州体育学院,广东广州510550

出　　处：《广州体育学院学报》2018年第2期57-60,共4页Journal of Guangzhou Sport University

基　　金：湖南省社科基金项目:大健康产业背景下湘西休闲体育产业生态发展路径研究;西部项目:17YBX005;国家社科基金项目:互联网时代资源共享型社区体育发展模式研究一般项目16BTY073

摘　　要："互联网+"时代微跑运动产生是城市马拉松赛发展到一定时期的文化新事物,微跑运动组织深受到城市不同人群的追捧,逐渐成为一项新型的大众体育运动项目。从微跑运动的视角研究微跑自身发展规律,分析微跑文化价值有效途径,并充实和丰富群众体育文化生活。文章采用文献资料、问卷调查、专家访谈等方法,以长株潭地区的七个行政区的微跑组织团体为研究对象,深入调研微跑运动开展中存在的各项问题,分析微跑运动多元文化价值。将从精神文化、物质文化、制度文化三个方面研究微跑运动。物质文化是微跑运动的基础,建设核心要素是精神文化,制度文化建设是保障,三者相辅相成协调发展。Community micro-run movement of Internet+age is a new cultural thing appeared in a certain period of the city marathon development,it became a new type of mass sports in different city populations gradually.In this paper,from the Angle of micro run sports research micro run its own development rule,effective way to run analysis of micro cultural value,and enrich the mass sports and rich cultural life.Article USES the methods of literature,questionnaire,expert interview,seven administrative region in changsha-zhuzhou-xiangtan area of micro run organizations as the research object,deeply the problems existing in the research of micro run sports,multi-cultural value analysis of micro run movement.From the spiritual culture,material culture,system culture,three aspects research micro run movement.Material culture is the basis of micro run movement,construction of core elements is spiritual culture,system culture construction is the guarantee,the coordinated development of the three complements each other.

关 键 词：互联网+ 社区体育 文化价值 文化建构 

分 类 号：G812.6[文化科学—体育学]