基于DEA方法的跨境电商企业经营绩效评价  

Performance evaluation of cross-border e-commerce enterprises based on DEA method

作　　者：张倩[1] ZHANG Qian(School of Finance and Economics,Guangxi University of Science and Technology,Liuzhou 545006,China)

机构地区：[1]广西科技大学财经学院,广西柳州545006

出　　处：《广西科技大学学报》2018年第2期126-131,136,共7页Journal of Guangxi University of Science and Technology

基　　金：国家社会科学基金项目(13CJY062);广西区教育厅项目(2018KY0306);广西科技大学科学基金项目(校科社174501)资助

摘　　要：基于全国中小企业股份转让系统的14家跨境电商企业财务报表数据,利用数据包络分析法中的BCC模型和超效率模型,对这14家跨境电商企业经营绩效进行实证分析.研究结果表明,14家电商企业中有7家的综合经营效率达到DEA有效,11家跨境电商企业达到纯技术效率有效,大多数规模效率无效的跨境电商企业处于规模报酬递增阶段.并且,通过超效率DEA模型分析,得出了14家跨境电商企业投入产出的改进方案建议.Based on the financial statement data of 14 cross border e-commerce enterprises listed on New OTC(Over the Counter)Market,we conduct an empirical analysis of their operation performance by using the BCC model of the basic DEA method and the super-efficiency DEA model.The results show that,7 out of the 14 enterprises reach the DEA valid state in the BCC model,11 achieve pure technical efficiency state,and most of the cross-border e-commerce enterprises with inefficiency in scale are in the increasing stage of scale returns.An input-output improvementschemeforcross-bordere-commerceenterprisesisobtainedbyusingthesuper-efficiencyDEAmodel.

关 键 词：跨境电商企业 DEA 绩效评价 BCC 超效率模型 

分 类 号：O22[理学—运筹学与控制论] F715[理学—数学]