试论计算机图形图像设计与视觉传达设计  

Discussion on Computer Graphics and Image Design and Visual Communication Design

作　　者：欧中亚[1] OU Zhong-ya(Henan Institute of Economics and Trade,Zhengzhou 450018,Henan)

机构地区：[1]河南经贸职业学院,河南郑州450018

出　　处：《电脑与电信》2018年第6期51-53,共3页Computer & Telecommunication

摘　　要：随着计算机图形图像技术的发展,计算机图形图像设计已经成为视觉传达设计的主要方法,基于计算机图形图像设计与视觉传达设计的关系,首先介绍视觉传达中的认知心理学、色彩学和符号学等,其次在计算机图形图像设计中融入视觉传达法则,探讨在图形图像设计中应用视觉传达设计的方式,最后将计算机图形图像设计与视觉传达设计整合,综合运用图形、图像元素灵活传达作品信息,实现人与作品的交互,提升计算机图形图像设计的视觉传达效果。With the development of computer graphics and image technology,computer graphics and image design has become the main method of visual communication design.Based on the relationship between computer graphics and image design and visual communication design,this paper firstly introduces the cognitive psychology theory,color theory and semiotics theory in visual communication.Secondly,it integrates the visual communication rule in the computer graphic image design,discusses on the way of applying the visual communication design in the graphic image design.Finally,it integrates the computer graphics and image design with the visual communication design,and uses the graphic and image elements to communicate the works information flexibly,and realizes the interaction between people and the works and improves the visual communication effect of the computer graphics and image design.

关 键 词：图形图像设计 视觉传达设计 交互设计 设计整合 

分 类 号：TP391.41[自动化与计算机技术—计算机应用技术]