青奥会新设项目视野下我国街舞文化产业发展趋势  

Development Trend of Street Dance Culture Industry in the View of New Olympic Games

作　　者：赵威[1] 刘岩 赵琦[2] Zhao Wei;Liu Yan;Zhao Qi(Graduate School of Nanjing Sport Institute,Nanjing Jiangsu 210014;Jiangsu,China;Department of health,Nanjing Sport Institute,Jiangsu Nanjing 210014,China)

机构地区：[1]南京体育学院研究生部,江苏南京210014 [2]南京体育学院健康系,江苏南京210014

出　　处：《武术研究》2018年第8期131-135,共5页Wushu Studies

基　　金：江苏省研究生科研与实践创新计划项目;编号:KYCX17-1374

摘　　要：文章运用文献资料法和逻辑分析法等研究方法,以第三届青奥会街舞项目设置为背景,思考得出:我国街舞文化产业包括相关文化的演进;街舞文化产业构成以及发展模式的价值开发;从促进城市发展、推动大众体育运动寻求功能定位;对规范街舞文化产业市场、建立管理机制、形成文化产业链、提升品牌价值方面进行系统构建。从而为我国街舞文化产业的发展提供新方向。This paper,using literature,logic analysis and other research methods,with the background of trying to have street dance into the third Youth Olympic Games,does the study,and it concludes that:street dance culture industry in China,including the related cultural evolution;the construction of the street dance culture industry and the value development of the development model.From promoting urban development and promoting mass sports,the study tries to seek functional orientation,to regulate the market of street dance culture industry,establish management mechanism,form cultural industry chain and enhance brand value.Thus,it provides a reference for the development of street dance industry.

关 键 词：街舞 文化产业 发展 

分 类 号：G846[文化科学—体育训练]