基于魅力因素的微型电动车造型设计  

Modelling Design of Mini Electric Vehicle Based on Attractive Factors

作　　者：席乐[1,2] 吴义祥 叶俊男[1] 肖旺群[1] 程建新[1] XI Le;WU Yixiang;YE Junnan;XIAO Wangqun;CHENG Jianxin(School of Art,Design and Media,East China University of Science and Technology,Shanghai 200237,China;School of Art&Design,Henan University of Science and Technology,Luoyang Henan 471023,China)

机构地区：[1]华东理工大学艺术设计与传媒学院,上海200237 [2]河南科技大学艺术与设计学院,河南洛阳471023

出　　处：《图学学报》2018年第4期661-667,共7页Journal of Graphics

基　　金：上海市设计学Ⅳ类高峰学科项目(DC17013);河南省软科学研究计划项目(172400410478);河南科技大学人文社会科学青年科研基金项目(13360006)

摘　　要：面向城市通勤出行的微型电动车日渐得到广泛关注。不同于燃油汽车的技术与结构布局,微型电动车在概念造型设计时其创意自由度较高,然而创新型产品是否能够满足用户偏好是设计师需要重点关注的问题。基于能够有针对性地解决用户与产品之间吸引力问题魅力工学研究方法,通过评价构造法和数量化I类对微型电动车样本进行用户偏好分析,寻求能够有效满足用户偏好的形态魅力因素,植入设计方案中。该方法对提升创新型产品的形态吸引力提供了一定参考,也对用户感性层面的研究提供了研究案例。Mini electric vehicle(M-EV)is drawing increasing attention.Due to the difference in technology and structure from the traditional vehicle,there is broad space for the creative modeling design of M-EV.However,whether this new product can meet users’expectation is a tough challenge posed for designers.Research methods of Miryoku engineering can effectively handle the attractive problems on perceptual level between user preferences and products.This study analyzes the users’preferences of M-EV through evaluation grid method(EGM)and quantification theory type I(QT-I),trying to figure out the form attraction factors which can effectively satisfy users’preferences.These factors will be implanted through the design applications.This study aims to explore a more reliable design method to enhance form attractiveness of new product design,and to provide a research caseforstudies on user perceptual level.

关 键 词：魅力工学 造型设计 微型电动车 评价构造法 数量化Ⅰ类 

分 类 号：TP391[自动化与计算机技术—计算机应用技术]