改革开放40年我国体育产业研究的演进脉络、热点追溯与趋势预测  

The Evolution,Hot Pursuit and Trend Prediction of China's Sports Industry in the Past 40 Years of Reform and Opening Up

作　　者：任波 黄海燕[1] 戴俊[2] REN Bo;HUANG Hai-yan;DAI Jun(School of Economics and Management,Shanghai University of Sport,Shanghai 200438,China;;Physical Education Collage,Yancheng Teachers’University,Yancheng 224002,Jiangsu,China)

机构地区：[1]上海体育学院经济管理学院,上海200438 [2]盐城师范学院体育学院,江苏盐城224002

出　　处：《南京体育学院学报》2018年第5期1-14,共14页Journal of Nanjing Sports Institute

基　　金：国家社科基金一般项目(项目编号:17BTY012);江苏省社科基金青年项目(项目编号:17TYC001)

摘　　要：采用CNKI计量可视化分析方法,以改革开放40年为时间跨度,追溯我国体育产业研究的演进脉络,剖析我国体育产业研究的热点问题,探寻我国体育产业研究的发展趋势。研究发现:1)我国体育产业研究的演进脉络可以划分为四个阶段——探索阶段(1978-1991年)、起步阶段(1992-2008年)、平缓阶段(2009-2013年)、深化阶段(2014年至今); 2)我国体育产业研究的热点:体育产业促进体育消费和提升体育经济效益研究,中国体育产业发展现状与对策研究,中国体育产业化发展研究,中国体育产业内部各业态发展研究,体育产业推进体育强国建设和促进群众体育、竞技体育发展研究; 3)我国体育产业研究的趋势:体育产业供给侧结构性改革研究,全民健身国家战略下体育产业促进体育消费研究,互联网+体育产业研究,体育产业助力经济高质量发展研究,休闲体育、体育用品、体育赛事研究。This paper uses the CNKI measurement visualization analysis method to reform and open 40 years as the time span,traces the evolution of the sports industry research in China,analyzes the hot issues of the sports industry research in China,and explores the development trend of the sports industry research in China.The findings are as follows:1)the evolution of the research on sports industry in China can be divided into four stages:the exploration stage(1978 to 1991),the initial stage(1992 to 2008),the gentle stage(2009 to 2013),and the deepening stage(2014);2)The research hot spots in China’s sports industry:sports industry promotes sports consumption and sports economic benefits research,research on the status quo and countermeasures of China’s sports industry development,research on the development of China’s sports industrialization,research on the development of various types of sports industry within China’s sports industry,sports promotion of sports Build and promote the development of mass sports and competitive sports;3)Trends in the study of China’s sports industry:structural reforms in the supply side of the sports industry,researches in the promotion of sports consumption in the sports industry under the National Fitness National Strategy,studies in the Internet+sports industry,studies in the development of the sports industry with high quality in the economy,leisure sports,and sporting goods,sports events.

关 键 词：改革开放40年 体育产业 演进脉络 研究热点 趋势 中国知网 计量可视化 

分 类 号：G812.6[文化科学—体育学]