魔发之“魔”:从身体之发看表征的转换与文化逻辑  

The "Magic" of Hair:the Transformation of Representation and the Cultural Logic from the Perspective of Hair

作　　者：赵旭东[1] 张文潇[1] ZHAO Xu-dong;ZHANG Wen-xiao(Renmin University of China,Beijing 100872,China)

机构地区：[1]中国人民大学人类学研究所

出　　处：《广西民族大学学报（哲学社会科学版）》2018年第2期137-145,共9页JOURNAL OF GUANGXI MINZU UNIVERSITY:PHILOSOPHY AND SOCIAL SCIENCE EDITION

基　　金：教育部人文社会科学重点研究基地重大项目"乡村社会重建与治理创新研究"(项目编号:16JJD840015)

摘　　要：表征既可以是心理的,也可以是公共的,是用另外一个事物来代表最初始的呈现时的人的存在状况。人们借助表征将缺场/虚拟之物经由个体认知加工而呈现出来,从而发生了一系列公共表征——心理表征——公共表征的转化。身体之发之所以作为一种"魔"的表征,既是缘于其自身的特性,也是缘于个体认知对它的接受力。这种在不断转化的过程中,"魔"(表征)经由转喻与隐喻的发生机制在个体认知的加工与社会情境的形塑下而呈现多元意义,另据其"外在化的情景适应性"和"内在化的认知结构的适应性"而有着不同程度的"易感染性"。多元的认知态度与行为选择的背后都是个体利用表征对内在/外部的"无序"所做出的反应与调适。The representation, which refers to using another thing to represent the existence of human being in the initial presentation, can be both psychological and public. With the help of representation, what is absent/virtual can be presented through the processing of individual cognition, thus triggering a series of transformation from public representations to psychological representation to public representation. The reason why hair becomes the representation of a kind of magic lies not only in its own characteristics, but also in the acceptance of individual cognition. In the process of transformation, the "magic"(representation) has multiple meanings in the processing of individual cognition and the shaping of social context through the occurrence mechanism of metonymy and metaphor, as well as susceptibility in different degrees according to the "the adaptability of explicit context " and "the adaptability of internal cognitive structure". Behind the multiple cognitive attitudes and behavior choices are the response and adaptation made by the individual through representation to cope with the internal/external disorder.

关 键 词：心理表征 公共表征 文化逻辑 易感染性 

分 类 号：C912.4[经济管理]