地震事件新媒体矩阵传播特征分析  

Analysis and suggestions on the characteristics of new media propagation matrix in earthquake events

作　　者：常建军[1] 张宏宇[1] 戴怡茹 刘钢[1] Chang Jianjun;Zhang Hongyu;Dai Yiru;Liu Gang(Beijing Earthquake Agency,Beijing 100080,China)

机构地区：[1]北京市地震局,中国北京100080

出　　处：《地震地磁观测与研究》2019年第1期150-156,共7页Seismological and Geomagnetic Observation and Research

基　　金：中国地震局宣传业务专项(2018);地震科技星火计划(项目编号:XH16002Y)

摘　　要：政务新媒体是解决政府信息公开、应对舆情和提升服务能力的一把金钥匙,建立媒体矩阵是提升地震系统新媒体整体覆盖力、传播力、影响力、公信力的有益尝试,是解决地震事件应对过程中信息快速发布、快速辟谣的有效方式。作者通过对地震事件新媒体矩阵现状、发展特征、存在问题进行分析,提出发展趋势判断及建议。The new media for government affairs is a golden key to solve the government information disclosure, public opinion responding and improvement of service capabilities. The media matrix is established for beneficial attempt to improve the overall coverage, communication, influence and credibility of the new media in the earthquake system, and an effective way to quickly release information and quickly revive the process in the earthquake events responding. It is analyzes the status quo, development characteristics and existing problems of the earthquake new media matrix, and proposes judgments of the development trend and suggestions.

关 键 词：地震 新媒体 特征 分析 

分 类 号：G206[文化科学—传播学] P315.9[天文地球—地震学]