分级诊疗背景下第三方医疗服务机构SWOT分析  

SWOT Analysis on Third Party Medical Service Institutions under Background of Hierarchical Diagnosis and Treatment

作　　者：张南[1] 宋岩 冷志伟 ZHANG Nan;SONG Yan;LENG Zhiwei(Medical Insurance Management Office,First Affiliated Hospital of Xinjiang Medical University,Urumqi 830011;Medical Insurance Management Office,Tradi?tional Chinese Medicine Hospital of Xinjiang Uygur Autonomous Region,Urumqi 830011;College of Humanities and Management,Zhejiang Chinese Medical University,Hangzhou 311402)

机构地区：[1]新疆医科大学第一附属医院财务部医疗保险办公室，乌鲁木齐 830011 [2]新疆维吾尔自治区中医医院医疗保险办公室，乌鲁木齐 830011 [3]浙江中医药大学人文与管理学院，杭州 311402

出　　处：《解放军医院管理杂志》2019年第3期215-217,共3页Hospital Administration Journal of Chinese People's Liberation Army

基　　金：新疆维吾尔自治区自然科学基金(2017D01C324)

摘　　要：新医改给第三方医疗服务机构带来新契机,尤其在分级诊疗背景下,政府不断给第三方医疗服务机构松绑,使之能在医疗新格局中有新表现。本文对第三方医疗机构市场分析,建议未来需要建立品牌形象,吸引专业人士,同时积极争取参与公立医院医联体建设,以求更多发展空间。The new medical reform has brought new opportunities to the third party medical service institu?tions.Under the background of hierarchical diagnosis and treatment,the government relaxes the standards on third party medical service institutions,hoping they will have new roles in the new medical pattern.In this paper,the internal and external environment of the third party medical institutions is analyzed.It is suggested that the brand should be established in the future,and the professionals can be attracted.At the same time,we can participate in the construction of medical couplet of public hospitals and get more space for development.

关 键 词：医改 分级诊疗 第三方医疗服务机构 

分 类 号：R197.32[医药卫生—卫生事业管理]