健身俱乐部会籍顾问的胜任素质研究  

Research on the Competency of Fitness Club Membership Consultant

作　　者：刘静如 刘阳[2] Liu Jingru;Liu Yang(Sport College of Northeast Normal University, Changchun 130074, Jilin, China)

机构地区：[1]东北师范大学体育学院,吉林长春130074 [2]西安理工大学体育部,陕西西安710048

出　　处：《体育科技文献通报》2019年第5期19-20,24,共3页Bulletin of Sport Science & Technology

基　　金：陕西省社科界重大理论与现实问题研究项目:陕西省体育特色小镇建设评价与发展路径研究(项目编号:2018Z119)

摘　　要：会籍顾问是俱乐部的一个重要岗位,是健身俱乐部、教练和会员的连接点。研究会籍顾问的胜任素质能推动俱乐部的发展,给俱乐部创造更多的收益。本文以问卷调查法、数据分析等研究方法,以YT俱乐部为样本,研究俱乐部的人员配置及会籍顾问的基本情况和胜任素质现状,设计出会籍顾问胜任素质提升方案,全面评价并改善健身俱乐部会籍顾问整体素质。Membership consultants are an important part of the club and are the connection point for fitness clubs,coaches and members. The competency of the research membership consultant can promote the development of the club and create more benefits for the club. This article uses questionnaires,data analysis and other research methods,and takes YT Club as a sample to study the staffing of the club and the basic situation and qualification status of the membership consultants,design the membership consultant ’s competency quality improvement plan,and comprehensive evaluate and improve the overall quality of club membership consultants.

关 键 词：会籍顾问 健身俱乐部 胜任素质 

分 类 号：G8[文化科学—体育学]