VR技术在桂林客栈中的应用研究  

Application of VR Technology in Guilin Inn

作　　者：陈玲凤 刘贤锋[1] 黄天保 白文运 邓晓林 钟仲莲 覃美金 CHEN Ling-feng;LIU Xian-feng;HUANG Tian-bao;BAI Wen-yun;DENG Xiao-lin;ZHONG Zhong-lian;QIN Mei-jin(Guilin university of electronic science and technology,Guilin Guangxi 541004,China)

机构地区：[1]桂林电子科技大学,广西桂林541004

出　　处：《科技视界》2019年第7期29-31,共3页Science & Technology Vision

基　　金：2017年大学生创新创业立项项目(201710595630)

摘　　要：随着VR技术的不断成熟,整个行业已经进入了快速发展的阶段,许多领域也开始融入VR概念。常见的有VR游戏、VR医疗、VR教育等等,但是VR技术与民宿客栈相结合的模式,目前还处于起步阶段。VR成熟的硬件技术和软件技术使民宿客栈全景化成为可能,并将成为一个新机遇。只有进行创新,改变传统的营销技术手段,产生全新的表现形式,才能更好的。文章通过分析桂林阳朔VR全景化客栈发展现状,实现VR在民宿客栈中的全景化应用,并发现VR技术在桂林阳朔客栈中应用面临的一些问题,并从政府支持政策和营销模式等方面提出有效的解决方案。With the continuous maturity of VR technology, the whole industry has entered a stage of rapid development, and many fields have begun to incorporate the concept of VR. There are VR games, VR medical treatment, VR education and so on, but the mode of combining VR technology with residential Inns is still in its infancy. VR's mature hardware and software technologies make it possible to make the hotel panoramic and will become a new opportunity. Only by innovating, changing the traditional marketing technology and producing new forms of expression, can we be better. By analyzing the current situation of the development of Yangshuo VR panoramic Inn in Guilin, this paper realizes the panoramic application of VR in residential inn, and finds some problems faced by the application of VR technology in Yangshuo Inn in Guilin, and puts forward effective solutions from the aspects of government support policy and marketing mode.

关 键 词：VR技术 全景化客栈 应用 对策 

分 类 号：F49[经济管理—产业经济] F592.7