科技期刊微信服务平台建设的可行途径  

Feasible Way to Build WeChat Service Platform for Scientific Journals

作　　者：刘兰兰[1] 张发 LIU Lanlan;ZHANG Fa(Tianjin Institute of Power Sources,Tianjin 300384,China;Dongli Power Supply Company,State Grid Tianjin Electric Power Company,Tianjin 300300,China)

机构地区：[1]中国电子科技集团公司第十八研究所,天津300384 [2]国网天津市电力公司东丽供电分公司,天津300300

出　　处：《天津科技》2019年第5期77-79,共3页Tianjin Science & Technology

摘　　要：数字化建设是科技期刊发展的必经之路,而微信平台建设是当前数字化建设的重要措施之一,但是其中还存在着一些影响科技期刊发展的问题。通过分析现阶段科技期刊微信公众号建设中存在的问题,提出了微信公众号作为科技期刊服务平台的建议,并从人才配置、内容建设、栏目设置等方面有针对性地提出了构建科技期刊微信服务平台的举措,以期提高微信服务平台的关注度和用户数量,促进科技期刊的数字化建设,最终提高科技期刊的传播力和影响力。Digital construction is the necessary way for the development of scientific journals, and the construction of WeChat platform is one of the important measures for digital construction. However, there are still some problems affecting the development of scientific journals in the construction process of WeChat platform. By analyzing the problems existing in the WeChat public account construction of scientific journals at present, the proposal of the WeChat public account as the service platform of scientific journals is put forward, and from the aspects of talent allocation, content construction and column setting, some measures to build the WeChat service platform are put forward, hoping to improve the attention and number of users of WeChat service platform, promote the digital construction of scientific journals, and ultimately improve the communication and influence of scientific journals.

关 键 词：科技期刊 微信公众号 服务平台 建设 

分 类 号：G23[文化科学]