基于云物流平台的技术与服务模式协同创新耦合机理研究  

The Coupling Mechanism of Technology and Service Mode Synergy Innovation from the Perspective of Cloud Logistics Platform

作　　者：张季平 骆温平 ZHANG Jiping;LUO Wenping(Institute of Logistics Science & Engineering,Shanghai Maritime University,Shanghai 201306,China)

机构地区：[1]上海海事大学物流科学与工程研究院

出　　处：《大连理工大学学报（社会科学版）》2019年第3期24-32,共9页Journal of Dalian University of Technology(Social Sciences)

基　　金：国家社会科学基金重点项目:“制造业与物流业联动的物流服务创新研究”(13AJY010)

摘　　要：为了更加有效地开展云物流平台技术与服务模式协同创新活动,有必要对技术与服务模式协同创新的耦合机理进行探索。文章对云物流平台技术与服务模式协同创新的基础、耦合动因、耦合机理进行研究,研究结果表明:在云物流平台生态系统中,技术创新与服务模式创新之间是一种耦合互动关系,技术与服务模式协同创新的机理呈现为"推-拉"耦合。以菜鸟科技有限公司为例,深入揭示了技术创新与服务模式创新耦合互动的内在机理,为云物流平台持续开展创新活动提供借鉴与参考。It is necessary to explore the coupling mechanism of technology and service mode synergy innovation in order to effectively promote synergy innovation activities of cloud logistics platform.This paper studies the foundation,coupling motivation,coupling mechanism of cloud logistics platform technology and service mode synergy innovation.The results suggest that in the cloud logistics platform ecosystem,there is a coupling interaction between technology innovation and service mode innovation.Besides,their synergy innovation has a"pulling and pushing"coupling mechanism.Take CAINIAO as example,this paper further illustrates the coupling mechanism between technology innovation and service mode innovation,which could serve as a reference for cloud logistics platforms to further their innovation activities.

关 键 词：云物流平台 技术创新 服务模式创新 协同创新 耦合机理 

分 类 号：F259.22[经济管理—国民经济] F273.1