突出地域民族特色 做精做专副刊版面——以《西藏日报》副刊为例  

Make better newspaper supplement with local features——Take example of supplement of Tibet Daily Newspaper

作　　者：尼玛潘多 Ni Ma Pan Duo

机构地区：[1]西藏日报社

出　　处：《西藏艺术研究》2019年第1期87-91,共5页Tibetan Art Studies

摘　　要：随着信息技术的发展,特别是微信公众平台、手机客户端等的普及和运用,纸媒遇到了前所未有的挑战,作为报纸重要组成部分的副刊,以其独特的优势,有着不可或缺的作用。本文立足于《西藏日报》副刊实践的基础上,论证副刊只有利用好新的技术和手段,把握融媒体时代的危与机,明确定位、守正创新,讲地域特色、求文章深度,才能成为地方文化建设的重要力量。With the development of information technology, especially the popularization and application of WeChat public platform and mobile phone client, etc, paper media has encountered unprecedented challenges. As a major part of the newspaper, the supplement has an indispensable role. Based on the practice of the Supplementary Journal of Tibet Daily, this paper demonstrates that Only by making good use of new technologies and means, grasping the critical opportunity in the era of media integration, clearly positioning, following the right things and innovating, pursuing regional characteristics and the depth of articles , the supplement can become an important force for local cultural construction.

关 键 词：地域特色 选题策划 深度报道 发展新途径 

分 类 号：G215[文化科学—新闻学]