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作 者:赵古月 尹建东[1] 郭文力[1] 侯阳[1] ZHAO Guyue;YIN Jiandong;GUO Wenli;HOU Yang(Department of Radiology,Shengjing Hospital of China Medical University,Shenyang Liaoning 110004,China)
机构地区:[1]中国医科大学附属盛京医院放射科
出 处:《中国医疗设备》2019年第8期23-27,共5页China Medical Devices
基 金:国家重点研发计划(2016YFC0106804)
摘 要:目的为了解掌握国内磁共振成像设备售后服务情况,分析国产品牌与进口品牌在售后服务表现的差异,对国内各MRI设备制造商的售后服务满意度进行调查分析。方法沿用国内较为成熟的,在咨询专家意见的基础上形成的售后服务满意度评价问卷,向每个合作医疗机构发送并回收问卷,对满意度指标的评分进行统计。结果进口品牌在国内市场占有率具有优势,在高端产品上尤为突出,而国产品牌在中低场磁共振成像设备占有率上具有优势。行业总体满意度为4.13分。国产东软医疗和联影公司得分以4.57和4.38在品牌对比中领先,国产设备在“产品质量”指标得分偏低。结论国产品牌在售后服务满意度调查中整体上虽不处于劣势,但是仍在产品可靠性、易用性以及高端产品开发与推广等方面需要提升。Objective In order to understand and statistics the after-sales service situation of magnetic resonance imaging equipment in domestic,the differences between domestic brands and imported brands in after-sales service performance were analyzed,and the satisfaction degree of MRI equipment manufacturers in domestic in after-sales service was investigated and analyzed.Methods After-sales service satisfaction evaluation questionnaire,which was based on expert advice,was used.We sent questionnaires to each cooperative medical institution and collected satisfaction scores for statistics.Results Imported brands had an advantage in domestic market share,especially in high-end products,while domestic brands had an advantage in medium-low field magnetic resonance imaging equipment market share.Overall industry satisfaction was 4.13.Domestic brands Neusoft and United Imaging Healthcare led the brand comparisons were with scores of 4.57 and 4.38.Domestic equipment scored low in“Product Quality”index.Conclusion Although domestic brands are not at a disadvantage in the after-sales service satisfaction survey as a whole,they still need to improve in product reliability,ease of use and high-end product development and promotion.
关 键 词:磁共振成像设备 磁共振成像设备售后服务 医疗设备国产品牌 售后服务满意度调查
分 类 号:R445.2[医药卫生—影像医学与核医学]
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