体育产业融合研究:回顾与展望  

A Research on the Integration of Sports Industry: Retrospect and Prospect

作　　者：侯晋龙[1] 薛虎 朱礼才[1] HOU Jin-long;XUE Hu;ZHU Li-cai(Institute of Sports Economy, Anhui University of Finance and Economics, Bengbu 233030, Anhui, China;School of International Trade and Economics, Anhui University of Finance and Economics, Bengbu 233030, Anhui, China)

机构地区：[1]安徽财经大学体育经济研究所,安徽蚌埠233030 [2]安徽财经大学国际经济贸易学院,安徽蚌埠233030

出　　处：《安徽工业大学学报（社会科学版）》2019年第3期12-16,共5页Journal of Anhui University of Technology：Social Sciences

基　　金：安徽省哲学社会科学规划项目(AHSKY2015D99)

摘　　要：国内对体育产业融合的研究成果主要集中在产业政策、融合内涵、融合分类、融合动因和融合效应等方面,而基于体育产业融合发展的深层次分析研究不足。未来体育产业融合研究应将重点放在政策体系化和深入化、新技术运用与体育产业融合路径、体育产业融合新业态、体育产业复合型人才培养等方面,并以多学科理论和方法为体育产业融合深度研究提供重要支撑。The domestic research production of sports industry integration mainly focus on industry policy, the connotation, classification, motive, and effect of convergence. The early research took the description of general theory as the mainstream, and gradually expanded to the systematic research of abstract theoretical analysis, multi-theoretical tool application, and multi-dimensional empirical analysis. The multi-disciplinary application of the theory has become an important support for in-depth research on the integration of sports industry.

关 键 词：体育产业 产业融合 述评 展望 

分 类 号：G80.05[文化科学—运动人体科学]