基于体验的商业空间情节编排方式研究  

The Study on Plot Arrangement Method of Commercial Space Based on Experience

作　　者：齐臻 毛白滔[1] Qi Zhen;Mao Baitao

机构地区：[1]江南大学设计学院

出　　处：《华中建筑》2019年第10期40-44,共5页Huazhong Architecture

摘　　要：随着体验经济时代的到来,商业空间作为人们日常交往的聚合点之一,是人与外界信息交流最重要的场所,通过对基于体验的商业空间发展趋势研究,将影视文学剧作中的“情节编排”引入商业空间设计中,从语汇设定、空间推理、情感渗透三个层面,从简至繁,由繁归简的叙述方式来系统探讨基于体验的商业空间中的情节编排方式,打破传统的空间体验模式,为商业空间中情感呈现方式给予更多的选择,有效增添商业空间中情感体验的“附加值”。With the advent of the experience economy,commercial space is one of the gathering points of people's daily interactions,and it is the most important place for people to exchange information with the outside world.The development trend of commercial space based on experiences was studied and"plot arrangement"was introduced into the commercial space design.From the three levels of vocabulary setting,spatial reasoning,and emotional penetration,the storytelling style of"simple-complex-simple"form was used to systematically explore the plot arrangement in the experiential commercial space.Based on this method,the traditional spatial experience modes are broken,more choices for the emotional presentation in the commercial space are proposed,and"additional value"to the emotional experience in the commercial space is effectively added.

关 键 词：体验 商业空间 情节编排 

分 类 号：TU247[建筑科学—建筑设计及理论]