湖南省业余足球文化产业发展现状研究与对策分析  

Research on the Status Quo and Countermeasures of the Development of Amateur Football Culture Industry in Hunan Province

作　　者：柳帅 刚良[2] Liu Shuai;Gang Liang(Changsha Health Vocational College;Hunan Biological and Electromechanical Polytechnic)

机构地区：[1]长沙卫生职业学院 [2]湖南生物机电职业技术学院

出　　处：《现代教育论坛》2019年第8期12-14,共3页Modern Education Forum

摘　　要：近年来,随着社会经济发展,人们的生活品质得到了有效改善与提升,人们在精神层面的追求越发高涨。足球作为世界第一运动,在强身健体、娱乐精神等方面的价值效能,拥有十分广泛的群众基础,并朝着产业化的方向发展。业余足球文化产业发展是时代的必然,其所附带的商业价值,逐渐被提升到国家战略层次,因此相关方面的课题研究备受关注。本文基于对湖南省业余足球文化产业发展现状的概述分析,着重就其发展对策进行了探究。In recent years,with the development of social economy,people's quality of life has been effectively improved and promoted,and people's pursuit of spiritual level has become more and more high.As the world's number one sport,football has a very broad mass base in the aspects of physical fitness and entertainment spirit,and is developing in the direction of industrialization.The development of the amateur football culture industry is the inevitable result of the times,and the commercial value attached to it is gradually being upgraded to the national strategic level,therefore,research on related topics has received much attention.Based on an overview of the development of the amateur football culture industry in Hunan Province,this paper focuses on its development strategies.

关 键 词：业余足球文化 产业发展 现状 对策 

分 类 号：G84[文化科学—体育训练]