商业集群转型机制及升级路径研究——以昌乐宝石城的转型发展为例  

Transformation Mechanism of Commercial Cluster and Upgrading Process

作　　者：刘淑梅 LIU Shu-mei(Shandong Institute of Business and Technology,Yantai 264005,China)

机构地区：[1]山东工商学院法学院

出　　处：《山东工商学院学报》2019年第6期70-74,共5页Journal of Shandong Technology and Business University

摘　　要：基于价值链模型和微笑曲线模型,描述了昌乐蓝宝石产业集聚升级的大致路径,从位于价值链低端的生产和制造环节向价值链高端不断升级,即向产品研发、精准营销、品牌环节依次升级,直至向另一个链条跃升。除市场需求与产业供给外,集群学习、集群式创新,社会资本和公共政策也是拉动昌乐宝石城的产业升级的关键要素。Based on the models of value chain and smile curve,this paper depicts the general development process of sapphire industry’s agglomerating and upgrading in Changle.It is a process from low level,production and manufacturing links,to high level,promotion of research,precision marketing and brand.Those important elements of the Gem City’s upgrading contain cluster learning and innovation,social capital and public policy,besides the market demand and industrial supply.

关 键 词：商业集群 转型机制 升级路径 昌乐宝石城 

分 类 号：F727[经济管理—产业经济]