基于微信平台的生态农庄信息服务模式设计  

Design of Ecological Farm Information Service Model Based on WeChat Platform

作　　者：赵彦[1,2] 蒋悦 ZHAO Yan;JIANG Yue(College of Internet of Things Engineering,Jiangsu Vocational College of Information Technology,Wuxi 214000,China;College of Internet of Things Engineering,Jiangnan University,Wuxi 214000,China)

机构地区：[1]江苏信息职业技术学院物联网工程学院,江苏无锡214000 [2]江南大学物联网工程学院,江苏无锡214000

出　　处：《河南教育学院学报（自然科学版）》2019年第4期40-45,共6页Journal of Henan Institute of Education(Natural Science Edition)

基　　金：国家自然科学基金(60974016);江苏高校“青蓝工程”基金资助项目(2017JSJW007);江苏省第五期“333工程”第三层次培养对象基金资助项目(苏人才办[2018]6号);江苏省大学生创新创业实践项目(201813108038P);学院科研课题(JSITKY201804)

摘　　要：针对传统生态农庄信息化建设严重落后,信息获取被动、更新滞后,服务软件升级慢,严重影响用户体验等问题,以宜兴湖父绿缘山庄为例,构建基于微信公众平台的智慧生态农庄信息服务新模式.采用HTML+Web Server+Python+云端服务完成微信公众平台应用服务开发.通过公众平台定期推送服务信息,实现会员管理、优惠券管理、地图导航、房间预订、在线点餐、土特产商城、绿缘天气等实时服务.通过问卷调查及平台数据统计分析发现,该信息服务模式能更好地满足用户需求,为用户带来最佳的信息服务体验.In view of the serious backwardness of traditional eco-farm information construction,passive access to information,delayed lag,slow upgrade of service software,and serious impact on user experience,taking Yixing Hufu Lvyuan Mountain Villa as an example,built a smart ecological farm based on WeChat public platform.The new mode of information service used HTML+Web Server+Python+cloud service to complete the application service development of WeChat public platform.Regularly push service information through the public platform to realize real-time services such as membership management,coupon management,map navigation,room reservation,online ordering,souvenir shop,and green margin weather.Through questionnaire survey and statistical analysis of platform data,it found that the information service model can meet the needs of users better and bring the best experience of information service to users.

关 键 词：智慧农庄 微信公众平台 生态农庄 信息服务 用户体验 

分 类 号：F590.3[经济管理—旅游管理] TP274[经济管理—产业经济]