全域旅游战略下小城镇旅游产业规划策略研究——以永嘉县大若岩镇为例  

Research on Tourism Industry Planning of Small Towns under Comprehensive Tourism Strategy:A Case Study of Daruoyan Town,Yongjia County

作　　者：饶传坤[1] 沈晓晨 RAO Chuankun;SHEN Xiaochen

机构地区：[1]浙江大学建筑工程学院

出　　处：《小城镇建设》2020年第1期83-89,115,共8页DEVELOPMENT OF SMALL CITIES & TOWNS

基　　金：浙江大学中国新型城镇化研究院开放研究基金。

摘　　要：随着我国旅游业的快速发展,全域旅游逐渐成为各地区旅游业发展的重要战略之一。本文以浙江省温州市永嘉县大若岩镇为实例,提出应从空间、产业、参与主体三大层面体现全域旅游发展理念,通过镇域旅游开发空间整合、与城乡居民点互动、全产业融合与延伸及全社会参与,实现旅游开发空间的全域化,旅游业与城镇的全域互促,镇域全产业的互动与融合,促进全镇旅游业的快速、可持续发展。With the rapid development of tourism in China,comprehensive tourism has gradually become one of the important strategies for tourism development in many regions.Taking Daruoyan Town as an example,this paper points out that comprehensive tourism concept should be embodied from three aspects of development of space,industry and participants.Through integrating tourism development spaces,interacting with urban and rural settlements,the whole industry integration and extension,and the whole society participation,these towns should realize the development of all-around tourism space,the mutual promotion of tourism and town,the interaction and integration of the whole industry in order to advance their tourism's sustainable and rapid development.

关 键 词：全域旅游 小城镇 旅游产业 大若岩镇 

分 类 号：F292[经济管理—国民经济]