海南婚庆旅游发展动力系统及优化路径研究——基于利益相关者视角  

Research on the Driving Force System and Optimization Path of Hainan Wedding Tourism Development--Based on Stakeholder Perspective

作　　者：欧阳元[1] Ouyang Yuan(Sanya University,Sanya,Hainan 572000)

机构地区：[1]三亚学院,海南三亚572000

出　　处：《江苏商论》2020年第4期52-55,71,共5页Jiangsu Commercial Forum

摘　　要：海南婚庆旅游产业的融合研究一直是海南区域经济研究的一个热点,基于中国知网文献资料发现研究婚庆旅游的利益相关者和动力系统很鲜见。文章首先对研究主题婚庆旅游进行了文献梳理和评述,然后从海南婚旅产业基本概况和问题开始切入,重点从利益相关者层面和现实发展局限层面分析婚庆旅游产业发展中问题产生的原因,进而结合系统动力理论和利益相关者理论构建可持续发展动力系统,最后对海南婚庆旅游产业发展提出优化路径建议。The integration of wedding tourism industry in Hainan has always been a hot topic in the research of regional economy in Hainan.Based on the literature of cnki.com,it is found that the study of stakeholders and power system of wedding tourism is very rare.This article first has carried on the literature to study theme wedding tourism comb and reviewed in this paper,and then from Hainan wedding tour industry began to cut into the basic situation and problems,mainly from the aspect of stakeholders and realistic development limited level of wedding tourism industry are analyzed the causes of problems,and then combined with system dynamics theory and stakeholder theory to construct the sustainable development of power system,finally to Hainan wedding puts forward the optimal path for the development of the tourism industry.

关 键 词：海南婚庆 旅游动力 系统利益相关者 

分 类 号：F59[经济管理—旅游管理]