智能融媒体时代电视脱口秀节目创新策略研究  

Research on innovation strategy of TV talk show in the era ofintelligent media

作　　者：牛文科 NIU Wenke(Beijing Jinxiuqiancheng Culture and Art Institute,Beijing 100024,China)

机构地区：[1]北京锦绣乾程文化艺术院,北京100024

出　　处：《电视技术》2019年第17期46-48,共3页Video Engineering

摘　　要：新媒体与互联网的高度融合形成了智能融媒体时代.数字化手段、计算机技术和互联网传播等技术为电视节目的创新和发展营造了较好的环境.电视脱口秀节目也进入了全新的发展阶段,通过不断的创新和突破,掀起了脱口秀热潮.但在智能融媒体时代下,脱口秀节目还是面临着较多的挑战和问题,需要不断地寻求新的创新之路.文章对智能融媒体时代,电视脱口秀节目面临的挑战和存在的问题进行了分析,并提出了一些创新策略.With the progress of society and the innovation of science and technology, the Internet has been applied to all walks of life, and the high integration of new media and the Internet in the same era has created the current era of intelligent integrated media, digital means, computer technology and Internet communication, creating a better environment for the innovation and development of TV programs. TV talk show has also entered a new stage of development, through continuous innovation and breakthrough, set off a talk show boom. However, in the era of intelligent media, talk show is still facing more challenges and problems, and it needs to constantly seek new ways of innovation in the era. Based on this, this paper analyzes the challenges and problems of TV talk show in the era of intelligent media integration, and puts forward some innovative strategies.

关 键 词：智能融媒体 电视脱口秀 节目创新 

分 类 号：G224[文化科学]