感性信息“转嫁-映射”下的产品形态情感化设计  

EMOTIONAL DESIGN OF PRODUCT MODELING BASED ON PERCEPTUAL INFORMATION "TRANSFER-MAP"

作　　者：王毅[1] 杨前 王家民[1] WANG YI;YANG QIAN;WANG JIAMIN

机构地区：[1]西安理工大学艺术与设计学院

出　　处：《设计》2020年第3期91-93,共3页Design

基　　金：国家社科基金艺术学项目(18GB132)。

摘　　要：在产品造型中快速解决用户日益倾向多样化和个性化的感性需求问题。通过研究用户参与设计的模式,提出了感性信息"转嫁-映射"概念,即利用超椭圆方程提取形态横截面特征,通过用户对单体形态横截面特征的风格感知评价实验,创建形态横截面原型风格特征库,将感性信息转嫁到单体形态横截面特征参数中。用户可通过语义检索获取自己所需的形态横截面原型,并通过调整原型参数将感性信息与产品形态特征进行映射,构成新的形态原型。由设计师在形态原型的基础上完成设计方案,解决了产品情感化设计决策的科学依据,为产品的情感化设计提供了研究基础。To clarify and meet user’s increasingly diversified and individualized emotional demands for product design is the focus of contemporary intelligent design.An emotional information transform-mapping theory(T-M theory) is proposed in this research by studying user’s participation modes in the design process. A super-ellipses equation is adopted to calculate and morphologically depict a product’s cross section image. User’s emotional feelings to the cross section’s style are collected and transformed to characteristic parameters, by which a database of morphological characteristics of the cross section prototype is built. An emotionalized design method available for semantic retrieval is therefore worked out based on the database, allowing users to get their desired cross section prototype through "key words" searching. Users are also allowed to adjust the prototype parameters for acquiring a mapping of the collected emotional data to the calculated cross section parameters. The design is then improved and completed by the product designer based on the new prototype design. The entire process not only provides a scientific basis for emotionalized design, but also lays research foundation for emotionalized design.

关 键 词：工业设计 情感化设计 转嫁-映射 感性需求 决策 

分 类 号：TB47[一般工业技术—工业设计] J5[艺术—艺术设计]