基于DEMATEL-ISM-MICMAC法的康养旅游资源评价指标体系研究  

An Approach to the Health and Wellness Tourism Resources Assessment Based on DEMATEL-ISM-MICMAC

作　　者：宋娜[1] 周旭瑶 唐亦博 潘越 SONG Na;ZHOU Xuyao;TANG Yibo;PAN Yue(School of Economics and Management,Yanshan University,Qinhuangdao Hebei 066004,China)

机构地区：[1]燕山大学经济管理学院,河北秦皇岛066004

出　　处：《生态经济》2020年第5期128-134,共7页Ecological Economy

基　　金：教育部人文社会科学研究项目一般项目“旅游产业创新对关联产业的同域影响与溢出效应研究——以京津冀为例”(17YJA790067);燕山大学基础研究专项课题青年课题(社科A类)项目“养老旅游视角下的旅游业与医养产业融合路径与模式研究”(16SKA002);河北省研究生创新资助项目“京津冀区域旅游吸引力与游客流动倾向响应研究”(CXZZBS2019063)。

摘　　要：康养旅游是现代旅游业和人口老龄化共同作用下产生的新型旅游方式,科学合理地认知康养旅游资源的关键指标及其相互关系,对指导开发决策具有重要意义。首先构建由3个维度、18个指标组成的康养旅游资源评价指标体系,然后运用DEMATEL方法对3个维度中的各指标进行影响关系分析,并通过ISM-MICMAC相结合的方法把康养旅游资源评价的全部指标划分为层级关系和驱动—依赖关系。结论表明资源要素价值、旅游开发条件、环境保护质量3个维度对康养旅游资源评价体系的影响主要体现在各维度指标下的相互关系,在康养旅游资源评价时需要对不同的因素进行不同的考虑。Health and Wellness Tourism is a new type of tourism that is produced by the combination of modern tourism and population aging.Firstly,the evaluation index system of health and wellness tourism resources is constructed,which consists of three dimensions and 18 indicators.Then,the impact relationship of each indicator in the three dimensions is analyzed by DEMATEL method,and all indicators are divided into hierarchical relationship and driver-dependence relationship by ISM-MICMAC method.The conclusion shows that the impact of three dimensions of resource element value,tourism development conditions and environmental protection quality on the evaluation system of health tourism resources is mainly reflected in the relationship among the indicators of each dimension.Different factors need to be considered differently in the evaluation of health and wellness tourism resources.

关 键 词：康养旅游 DEMATEL-ISM-MICMAC方法 旅游资源评价 

分 类 号：F592.7[经济管理—旅游管理]