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作 者:Asma Brahem Khaireddine Jebsi
机构地区:[1]Faculty of Management and Economic Sciences of Sousse,University of Sousse,Tunisia
出 处:《Journal of Systems Science and Systems Engineering》2020年第2期184-202,共19页系统科学与系统工程学报(英文版)
摘 要:This paper examines the impact of piracy on access pricing strategy of an operating system platform.We study the behavior of users and developers due to an increase in software protection when positive network externalities matter.We show that when piracy cost increases,access demands to the platform vary in the same direction and the magnitude of this variation depends on both the marginal network benefit that a developer derives and a certain threshold of piracy cost.Taking into account the behavior of these two sides when piracy matters,the monopoly platform changes its pricing strategy.We show that,it tends to reduce or to increase access fees.Finally,we show that under certain conditions,the divide-and-conquer pricing strategy can be reversed.
关 键 词:Platform software DEVELOPERS PIRACY two-sided MARKET single-homing
分 类 号:TP316[自动化与计算机技术—计算机软件与理论]
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