基于电子商务的聚氨酯粘合剂经济效益评估模型研究  

Study on the Economic Benefit Evaluation Model of Polyurethane Adhesive Based on Electronic Commerce

作　　者：贾少博 柯沪芬[1] 赵婷[1] JIA Shao-bo;KE Hu-fen;ZHAO Ting(School of Economic Management,Xi'an Vocational and Technical College,Xi'an Shaanxi 710077,China)

机构地区：[1]西安职业技术学院经济管理学院,陕西西安710077

出　　处：《粘接》2020年第3期1-6,共6页Adhesion

基　　金：陕西省教育厅专项科学研究计划(18JK1161)。

摘　　要：目前中国合成橡胶产业的发展已经进入停滞阶段,原有的推动力后劲不足,难以高效支撑中国合成橡胶产业的持续发展。文章借鉴发达国家合成橡胶产业发展的经验,基于电子商务理论研究合成橡胶产业当中聚氨酯粘合剂的经济效益及其影响因素。以主营业务成本作为衡量指标,将国内生产总值、净利润现金比率以及净资产收益率作为研究变量,运用时间序列分析法,使用Eviews软件通过单位根检验、格兰杰因果关系检验和回归分析3种方式对数据进行研究。文章研究表明,电子商务的快速发展,使得聚氨酯粘合剂企业的经济效益逐步提高。At present,the development of China's synthetic rubber industry has entered a stagnant stage,and the original driving force is insufficient to support the sustainable development of China's synthetic rubber industry.In this paper,based on the experience of developed countries in the development of synthetic rubber industry,the economic benefits and influencing factors of polyurethane adhesive in the synthetic rubber industry are studied based on the theory of e-commerce.Taking the cost of main business as the measurement index,taking GDP,net profit cash ratio and return on net assets as the research variables,using time series analysis method,using Eviews software to study the data through unit root test,Granger causality test and regression analysis.In this paper,the research shows that the rapid development of E-commerce makes the economic benefits of polyurethane adhesive enterprises gradually improve.

关 键 词：电子商务 经济效益评估 聚氨酯粘合剂 

分 类 号：TQ9[化学工程] F416.74[经济管理—产业经济]