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作 者:段彦会 饶广祥[1,2] Duan Yanhui;Rao Guangxiang(ISMS Research Team;College of Literature and Journalism,Sichuan University)
机构地区:[1]四川大学符号学-传媒学研究所 [2]四川大学文学与新闻学院
出 处:《符号与传媒》2020年第1期247-257,共11页Signs & Media
摘 要:2019年符号学研究在新闻传播学、形象与文化设计、艺术研究、消费等领域全面展开。新闻传播领域集中了最多的符号学研究论文,研究全面打开。艺术符号学的研究迅速发展,从基础研究到深入具体问题,都获得了不少推进。形象与文化设计与应用研究既涉及中国传统文化的开发,也涉及国家形象和城市形象的构建和传播,充分发挥了符号学的分析与建构能力。形成鲜明对比的是,符号学理论研究、符号学和新技术的结合研究相对较少,亟待推进。In 2019,semiotic studies have been conducted extensively in the fields of journalism and communication,and in cultural,image,design,art and consumption studies,among others.The majority of research papers in semiotics can be placed in the field of communication studies,in a broad sense.The rapid advancement of semiotics in art studies has ranged from basic theoretical discussions to specific in-depth case studies.The power of semiotics for analysis and creation has been fully demonstrated in applied studies of image,culture and design that have practical applications,not only for the cultivation of traditional Chinese culture but also in the creation and communication of national and municipal images.However,there has been a relative lack of development in the pursuit of basic semiotic theory and in the cross-disciplinary application of semiotics to new technologies.
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