重大疫情后促进我国消费市场高质量发展路径研究  

Research on Path to Promote High-quality Development of China’s Consumer Market after the Major Epidemic

作　　者：曹静[1] 冉净斐 CAO Jing;RAN Jingfei(Shanghai Business School,Shanghai 200235,China;Zhengzhou University of Light Industry,Zhengzhou 450002,China)

机构地区：[1]上海商学院,上海200235 [2]郑州轻工业大学,郑州450002

出　　处：《上海商学院学报》2020年第2期3-14,共12页Business Economic Review

基　　金：首都流通业研究基地开放课题“数字经济时代首都零售业商业模式创新发展研究”(JD-KFKT-2019-YB-03);上海市零售业管理一流本科建设项目。

摘　　要：2020年初突发的新冠肺炎疫情对我国经济和消费市场造成了巨大影响,随着复工复产活动的有序开展,提振消费、释放消费潜力对于实现经济社会发展目标至关重要。本文在对我国消费市场宏观发展态势分析判断的基础上,通过与非典疫情期间的对比,剖析此次事件对我国消费市场高质量发展的影响,并分别从纵向需求层次和横向空间维度两个角度来探究对不同种类商品和服务需求的影响,进而提出疫情后促进我国消费市场高质量发展的路径选择。The sudden outbreak of COVID-19 in early 2020 had a huge impact on Chinese economy and consumer market.With the resumption of work and production activities in an orderly manner,boosting consumption and unleashing consumption potential is crucial to achieving the goals of economic and social development.Based on the analysis and judgment of the macro development trend of China’s consumer market,this paper analyzes the impact of this incident on the high-quality development of China’s consumer market through the comparison with SARS.From the perspective of vertical demand level and horizontal spatial dimension,this paper explores the influences on the demand for different kinds of goods and services,and puts forward the path to promote the high-quality development of China’s consumer market after the epidemic.

关 键 词：重大疫情 消费市场 高质量发展 

分 类 号：F713[经济管理—产业经济]