供给侧结构性改革视角下湖南文化产业业态转型升级研究  

Research on the Transformation and Upgrading of the format of Hunan Cultural Industry from the Perspective of Supply-side Structural Reform

作　　者：曾贵 徐运保 ZENG Gui;XU Yun-bao(Hunan Institute of Engineering,Xiangtan Hunan 411104)

机构地区：[1]湖南工程学院经济学院,湖南湘潭411104

出　　处：《湖南财政经济学院学报》2020年第3期78-87,共10页Journal of Hunan University of Finance and Economics

基　　金：湖南省教育厅科学研究项目“供给侧结构性改革视角下湖南省文化产业业态转型升级研究”(项目编号:16B063);湖南省社会科学成果评审委员会课题“新常态下湖南文化产业供给侧结构优化升级的路径、影响因素及对策研究”(项目编号:XSPYBZC012);湖南省哲学社会科学基金项目“创新驱动视角下加工贸易供给侧结构优化升级研究”(项目编号:17YBA123)。

摘　　要：湖南文化产业传统业态不断做大做强做优,但供给侧结构性问题突出;文化产业新业态不断涌现,业态创新活跃,但新业态的竞争力有待加强。湖南必须加快推进文化产业传统业态的供给侧结构性改革,促进文化产业传统业态转型升级;大力培育和创新发展文化产业新业态,提升文化产业新业态的供给质量和竞争力。为加快文化产业业态转型升级,湖南要进一步优化文化产业营商环境,着力招引国内外文化产业龙头公司落户湖南发展;要加强政策支持,提供税收、金融、科技等方面的支持;要加强文化产业优秀人才的引进、激励和培养,提供人力资源支持。The traditional format of Hunan's cultural industry continues to grow bigger,stronger and better,but structural issues on the supply side are prominent;new formats of the cultural industry continue to emerge,and format innovation is active,but the competitiveness of the new format needs to be strengthened.Hunan must accelerate the supply-side structural reform of the traditional format of the cultural industry,promote the transformation and upgrading of the traditional format of the cultural industry;vigorously cultivate and innovate the new format of the cultural industry,and improve the supply quality and competitiveness of the new format of the cultural industry.In order to accelerate the transformation and upgrading of the cultural industry format,Hunan should further optimize the business environment of the cultural industry,and strive to attract leading domestic and foreign cultural industry companies to settle in Hunan for development;strengthen policy support and provide tax,financial,and scientific support;and strengthen the cultural industry Introduce,inspire and train outstanding talents,and provide human resources support.

关 键 词：供给侧结构性改革 文化产业 业态 转型升级 

分 类 号：G124[文化科学]