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作 者:李前喜 LI Qianxi(School of Business Administration,Guizhou University of Finance and Economics,Guiyang 550025,China)
出 处:《中国乳品工业》2020年第5期42-47,58,共7页China Dairy Industry
摘 要:牛奶行业的协调发展是维护国民健康体系的重要基础之一。根据日本农林水产省及牛奶行业协会等相关资料,从供应链的角度出发,分析其战后牛奶行业的发展机制、市场对应策略等。结果表明日本牛奶行业快速发展,得益于政府相关政策的支持与引导;设立全国性的农协组织体系,形成了集团型牛奶价格交涉体制,进一步保障了牛奶流通的特性和奶农的权益;推行严格质量管理制度,确保了牛奶及其制品从奶农到市场流通机制的安全性;以市场需求为导向调整生产与供应,维护了良好的生产次序和竞争次序,确保了市场调节平衡状态、使供应链条各方受益。The coordinated development of the milk industry is one of the important foundations of maintaining the national health system.According to the relevant data of Japan's Agriculture,Forestry and Fisheries Province and Milk Industry Association,this paper analyzes the development mechanism and market corresponding strategy of its post-war milk industry from the perspective of supply chain.The results showed that the rapid development of Japanese milk industry benefited from the support and guidance of relevant government policies;The establishment of a national organization system of agricultural associations has formed a group type milk price negotiation system,which further guarantees the characteristics of milk circulation and the rights and interests of milk farmers;The implementation of strict quality management system ensures the safety of milk and its products from dairy farmers to market circulation mechanism;We adjust production and supply based on market demand,maintain good production order and competition order,which ensure the market to adjust the balance state and to bring benefit to all parties in the supply chain。
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