1990—2014年美国入境旅游客源市场竞争态势分析  

The dynamic market competition state of inbound tourists in USA from 1990 to 2014

作　　者：李创新 蒋蕾 邓宇 张颖 LI Chuangxin;JIANG Lei;DENG Yu;ZHANG Ying(School of Tourism Sciences,Beijing International Studies University,Beijing 100024,China;China Tourism Academy,Beijing 100005,China;Research Center for Beijing Tourism Development,Beijing 100024,China;School of Economics and Management,Beijing Jiaotong University,Beijing 100044,China;Shaanxi Travel and Tourism Press,Xi′an 710075,Shaanxi,China)

机构地区：[1]北京第二外国语学院旅游科学学院,北京100024 [2]中国旅游研究院,北京100005 [3]北京旅游发展研究基地,北京100024 [4]北京交通大学经济管理学院,北京100044 [5]陕西旅游出版社,陕西西安710075

出　　处：《陕西师范大学学报（自然科学版）》2020年第4期36-45,共10页Journal of Shaanxi Normal University：Natural Science Edition

基　　金：国家社会科学基金(18CGL022)。

摘　　要：利用BCG Matrix模型剖析1990—2014年主要入境客源市场对美国作为旅游目的地的选择偏好、主要入境客源市场在美国入境旅游市场的竞争态势格局,以及主要入境客源国对美国入境旅游市场的竞争优势与开发潜力。研究发现:在时间上,美国入境旅游客源市场竞争态呈现复杂波动和逐级演替的发展态势,结构不断优化;在空间上,美国入境旅游主要客源市场的地域覆盖范围进一步扩张,从欧洲扩展至亚太。美国入境旅游市场实现长期高位良性运行有各种主客观因素,其把握时代变迁规律特征、适时开发潜力市场和新兴市场的做法值得其他国家借鉴,也可为优化我国当下入境旅游客源市场空间格局提供现实范本。With BCG Matrix model,the preference of the major inbound tourists generating nations to the US as a tourist destination,the market competition state of the major inbound tourists generating nations in the US inbound tourism market,and the competitive advantage and the development potential of these tourists generating nations,especially to the US from 1990 to 2014 were analyzed.Based on a view of spatial and temporal integration,the dynamic characteristics of the US inbound tourists generating nations were discussed.The results showed that,in temporal the growth and evolution progress of the main inbound tourists generating nations to the US in the last 25 years was complex and fluctuated,and its structure has been constantly optimized.In spatial,the US inbound tourists generating nations expanded from Europe to Asia-Pacific.Moreover,the various objective and subjective factors of the inbound tourism market of the US in that their long-term high and benign operations were revealed.As a result,it aims at reflecting the changes of the world international tourism regional pattern,while starting from a typical international tourism destination.Much more,it also aims at revealing the general development rule of the inbound tourism market,and intends to provide a realistic model for the development of the inbound tourism market of China.

关 键 词：BCG Matrix模型 入境旅游 市场竞争态势 时空视角 美国 

分 类 号：F592.99[经济管理—旅游管理]